The Initial Contact and Introductions section contains guides and checklists to help startup founders make connections with potential investors and advisors. Making these early contacts is crucial for securing meetings and getting your startup in front of the right people.

The sub-pages cover different scenarios and strategies:

Investor Research: Tips for identifying and researching potential investors before reaching out. It's important to target investors that are a fit for your startup.

Cold Outreach (Email/LinkedIn): Best practices for crafting effective cold emails and LinkedIn messages to request meetings.

Warm Introductions: How to leverage your network to get warm introductions to investors. These have a much higher response rate.

At and After Events: Making connections in-person at startup events and conferences and following up afterwards.

Outreach Strategy: Overall guidance on organizing your outreach efforts for the best results.

Note: Before using any of the checklists, be sure to make a copy so you can reuse the original as a template. Replace the sample text with information specific to your startup.

If you need any help in using these guides and checklists or have feedback for improvements, head over to our Discord community for support.

Click/tap on any of the following to get started:

Investor Research

Cold Outreach (Email)

Cold Outreach (Linkedin)

Warm Introductions

At and After Events

Outreach Strategy